Charlottetown, PEI - Xerox Canada was named a major sponsor today of the 2009 Canada Games, taking place next summer in Prince Edward Island, August 15 - 29. The sponsorship is the latest show of Xerox's support to Canadian amateur athletics.

More than $600,000 worth of Xerox printing equipment and logistics software will enable Canada Games volunteers to easily manage and distribute necessary information for athlete accreditation, media and internal communications between subsequent sets of Games.

"With tens of thousands of athletes, staff and visitors expected to attend the Games, Xerox is donating custom-built technology that will both modernize and optimize current processes," said Kevin Warren, president and CEO, Xerox Canada, Ltd. "Our solutions create a streamlined infrastructure that will make the 2009 program one of the most technologically advanced to date."

In addition to the major sponsorship of the 2009 Games, Xerox was also named as a National Program Partner and title sponsor for the Canada Games "Transfer of Knowledge" program, a customized software program created with the Canada Games Council using DocuShare™ technology. The program brings all relevant documents into a central repository that will ultimately allow future host societies to share planning and logistics data from year to year, eliminating redundancies and saving hours of volunteer manpower.

The Xerox donation also includes hardware devices that can print, copy and scan to email, enabling fast and efficient 'real-time' access to critical information. Built on knowledge gleaned from the company's sponsorship of the 2007 Winter Games, Xerox has made a significant investment in this specialized infrastructure of networked devices.

"The Canada Games Council and the 2009 Host Society are thrilled with Xerox's ongoing support of the Canada Games national program, and I am especially excited about their commitment to 2009," said Wayne Carew, vice-president, Friends of the Games, 2009 Canada Games Host Society. "This level of sponsorship allows us to offer a world-class event to our athletes, and serves as a model for all future sporting events across the country."

The PEI Games will be one of the first to feed into the new "Transfer of Knowledge" program built with Xerox, and full implementation will be led in partnership with the 2011 Canada Winter Games Host Society.

The 2009 Canada Games sponsorship is the latest instance of Xerox's support of amateur athletics in Canada. Xerox is a key technology sponsor of the Saskatchewan Games, and for more than a decade has been a major sponsor of the Spruce Meadows Masters show jumping tournament. Xerox has been an Olympic sponsor since 1964 and was named a top Olympic partner in 1993.

About the Canada Games
Established in 1967, the Canada Games are the largest national multi-sport event for young athletes in Canada. Held every two years and alternating between summer and winter, they provide world-class sport development for Canadian youth. More than 4,400 athletes are expected to compete at the 2009 Canada Games, taking place from August 15 - 29, 2009 in PEI. Many athletes who participate in the Games will go on to represent Canada in the 2012 Olympic Games in London, England. The 2011 Canada Winter Games will be held in Halifax, Nova Scotia.

About Xerox
The world's leading document management technology and services enterprise, Xerox provides the document industry's broadest portfolio of offerings. It includes digital printing and publishing systems as well as services to help businesses develop online document archives, analyze how employees can most efficiently share documents and knowledge in the office, operate in-house print shops or mailrooms, and build Web-based processes for personalizing direct mail, invoices, brochures and more

Media Contacts:
Laura Mergelas, Xerox Canada, (416) 733-6216,
Margaret Poole, Calador Communications, 902-456-4521,
Patrick Kenny, Canada Games Council, 613-295-7160,
Nicole Phillips, 2009 Canada Games, 902-620-2335,

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