TORONTO, ON, -- Xerox CiPress™ 500 Production Inkjet System, the world’s only high-speed waterless inkjet device, is making its North American debut at Graph Expo 2011. The supercharged system has earned high praise from a test customer, who calls it a “revolutionary, industry-changing solution.”
Printing 500 feet or 2,180 full-colour pages per minute, the twin-engine device from Xerox Corporation (NYSE:XRX) efficiently creates personalized marketing, transpromo and publishing pieces.
The inkjet system was tested by tested by dmh Marketing Partners, a direct-mail company that creates more than 800 million pieces annually.  By using the Xerox CiPress 500, dmh achieved consistent quality from page to page, spending less time on recalibrating the printing press and more time maximizing profitable revenue opportunities.
“We are constantly looking for cutting edge technology to drive the manufacturing process and we believe CiPress 500 is the best technology for high-volume production,” said Randy Seberg, chief technology officer, dmh Marketing Partners.
Water-free Technology 
Building from its patented solid ink technology, Xerox CiPress users can print jobs on low-cost, plain paper without ink soaking through.  This, together with self-monitoring and auto-correcting production controls, result in a workhorse device reliable enough to print tens of millions of pages every month. Xerox’s FreeFlow® Print Server enhances productivity by handling complex variable jobs without sacrificing print speed.
A team of scientists and engineers from the Xerox Research Centre of Canada, in Mississauga, and the Xerox Wilsonville,  Ore., laboratory designed and developed the novel inks and ink components used in the Xerox CiPress.  The materials innovation efforts have resulted in a waterless ink design with vibrant new colorants that enables the Xerox CiPress’s high speed printing and outstanding image quality.
“The predictability and consistency is very high – the first sheet looks the same as sheet 500,000, which I could never say of an offset press,” added Seberg.
Drive More Jobs, Reduce Costs with Xerox’s IntegratedPlus
Printers can be even more productive and efficient with Xerox’s IntegratedPlus – a new program that takes advantage of the open standards platform of Xerox FreeFlow Print Server and various industry-leading partner software solutions. 
The first such offering - Xerox GMC IntegratedPlus - uses custom designed software for the Xerox FreeFlow Print Server and CiPress 500 – delivering an extra boost of productivity.  The results: consistent quality, two-way data communication, reduced labour costs and fewer opportunities for errors in a print run – all of which drive volume and revenue growth.
“As the demand for colour pages continues to grow, inkjet devices such as the Xerox CiPress 500 become a strategic installation – positioning printers to capture more profitable jobs and produce them in the most productive, economic  way,” said Eric Armour, president, Graphic Communications Business Group, Xerox Corporation.   
Xerox Displays Single Engine Duplex at Graph Expo
At Graph Expo, Xerox will preview the single engine duplex configuration of the CiPress 500. Built in response to customers seeking a lower entry point, the system features all of the same benefits of the twin engine duplex and can be upgraded. 
Pricing and Availability
The list price for Xerox CiPress 500 Production Inkjet System, including the Xerox FreeFlow Print Server, is $3.8 million for the base twin-engine duplex.  Order taking begins immediately with installs slated for later this year. 
About Xerox
Xerox Corporation is a $22 billion leading global enterprise for business process and document management. Through its broad portfolio of technology and services, Xerox provides the essential back-office support that clears the way for clients to focus on what they do best: their real business. Headquartered in Norwalk, Conn., Xerox provides leading-edge document technology, services, software and genuine Xerox supplies for graphic communication and office printing environments of any size. Through ACS, A Xerox Company, which Xerox acquired in February 2010, Xerox also offers extensive business process outsourcing and IT outsourcing services, including data processing, HR benefits management, finance support, and customer relationship management services for commercial and government organizations worldwide. The 134,000 people of Xerox serve clients in more than 160 countries.